Marketing for Local Businesses
You know you should be "doing marketing," but you're busy running your business. That's where I come in. I'm Rick Schettino, your friendly neighborhood marketing guy. I live in Bradenton and help local businesses get found, get noticed and get more customers.

Big-Agency Experience, Right Here in Bradenton
I've spent more than 30 years in design, copywriting and marketing, including over a decade as an Art Director at high-end agencies. For the last 20 years I've freelanced for well over 100 small businesses.
So you get agency-quality work without the agency price tag, from someone who shops at the same stores and drives the same roads you do.
One Person to Call
When you work with me, nobody hands you off to an account rep. You talk directly to the guy doing the work. That means fewer meetings, faster answers and nothing lost in translation. I'd honestly rather talk over coffee than over email, anywhere in Bradenton, Lakewood Ranch or Sarasota.
Everything Your Business Needs, All Under One Roof
Bradenton marketing doesn't have to mean juggling five different vendors. I handle:
- Search and AI optimization: show up on Google and ChatGPT when locals search for what you sell
- Websites: clean, fast, mobile-friendly sites that turn visitors into customers
- Social media: professional posts that sound like you, set up, scheduled and handled
- Logos and graphics: a look that stands out on the street, on the truck and on the screen
- Copywriting: ads, emails, website copy, presentations and reports
- Print: business cards, flyers, signs, menus, door hangers and vehicle graphics
Marketing That Fits a Local Business
Maybe you're falling behind competitors in Google results. Maybe you're paying a fortune for leads that never turn into customers, or your social media isn't getting the steady attention it needs. I'll look at where you are, tell you honestly what will move the needle, and skip the stuff that won't. Sometimes that's a full website. Sometimes it's just a better Google Business Profile.
Serving the Greater Bradenton Area
I work with businesses across Manatee County and nearby, including Bradenton, Palmetto, Lakewood Ranch, Anna Maria Island, Sarasota and St. Petersburg. Contractors, restaurants, car dealers, salons, shops, landscapers, real estate pros: if local people buy from you, I can help them find you.
Marketing FAQ
How much does marketing cost?
It depends on what you need. A Google Business Profile tune-up costs a lot less than a full website. You'll get a straight price up front, with no surprises and no long-term contracts.
I already have someone doing my marketing. Can you still help?
Sure. I'm happy to fill the gaps, fix what isn't working, or just give you a second opinion.
How quickly can we get started?
Most projects take days, not months. Google profiles and print pieces are often done within the week.
Let's Get Growing
Call me at 941-704-7042 or email rick@rickschettino.com. Tell me a little about your business and I'll get back to you, usually the same day. Not ready to talk yet? Ask for a free web audit. I'll review your online presence and email you a plain-English report with steps to improve your visibility. No obligation.