Local SEO: Get Found When Neighbors Search
When someone in Bradenton searches "near me" for what you sell, does your business show up? Or does your competitor down the road? I'm Rick Schettino, and I help local businesses get found on Google, Maps and AI search, with a stronger Google Business Profile, more reviews and accurate local listings.
Your Google Business Profile Comes First
For a lot of local businesses, the Google Business Profile brings in more calls than the website does. It's what people see on Google Maps and in the local results at the top of the page. I'll set it up or tune it up the right way:
- Accurate basics: name, address, phone, hours, service areas and categories
- Services and descriptions: written so customers and Google understand exactly what you do
- Photos: real pictures of your work, your team and your place
- Regular posts and updates: so your profile looks active, not abandoned
- Questions and answers: the common questions customers ask, answered up front
Reviews That Build Trust
Locals read reviews before they call. I'll help you set up a simple, honest way to ask happy customers for reviews, and I'll help you respond to reviews, good or bad, in a way that makes you look professional. No fake reviews, ever. Just a steady habit that builds trust over time.
Citations and Local Listings
Your business information shows up on dozens of directories, map apps and listing sites. When your name, address or phone number doesn't match from place to place, it confuses customers and search engines alike. I'll find the listings that matter, fix the mistakes and keep your information consistent everywhere.
Show Up on Google and AI Search
People don't just Google anymore. They ask ChatGPT and other AI tools for recommendations too. I make sure your website, Google Business Profile and listings all tell the same clear story about what you do and where you do it, so you have a better shot at showing up when people in Bradenton, Palmetto or Lakewood Ranch search for what you offer.
Local SEO From Someone Who Lives Here
I live in Bradenton. I know the difference between Cortez and Lakewood Ranch, and I know your customers don't all search the same way. With 30+ years in design, copywriting and marketing, I'll tell you honestly what will move the needle and skip the stuff that won't. And you'll talk directly to me, not an account rep.
Local SEO FAQ
How long does local SEO take to work?
Some fixes, like cleaning up a Google Business Profile, can make a difference fairly quickly. Building reviews and authority takes steady effort over time. I'll be straight with you about what to expect, and no one can honestly promise you the top spot on Google.
I serve customers at their homes and don't have a storefront. Can I still show up?
Yes. Google Business Profile works for service-area businesses like contractors, landscapers, cleaners and mobile services. I'll set your service areas up correctly across Bradenton, Sarasota and the surrounding towns.
Do I need a new website for local SEO?
Not always. Often the Google Business Profile, reviews and listings matter more. If your website is holding you back, I'll tell you, and if it isn't, I won't try to sell you a new one.
How much does local SEO cost?
It depends on where you're starting from and how competitive your business is. You'll get a straight price up front, with no surprises and no long-term contracts.
Let's Get You Found
Call 941-704-7042 or email rick@rickschettino.com to talk about your local search results. I usually get back to you the same day. Or start with a free web audit: I'll check your search results, Google Business Profile, directory listings, online reviews and competitors, then email you a plain-English report with steps to improve your visibility. No obligation.